Adobe stories - Page 3
Adobe unveils Firefly Foundry for custom on-brand AI content
Wed, 29th Oct 2025
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martech
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physical security
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genai
Adobe launches Firefly Foundry, enabling businesses to create custom AI models for consistent, on-brand content across images, video, audio and 3D assets.
Adobe launches AI assistants & creative tools across platforms
Wed, 29th Oct 2025
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ecm
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martech
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digital entertainment
Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.
Adobe to integrate Google's AI into creative apps for business
Wed, 29th Oct 2025
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uc
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martech
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personalisation
Adobe will integrate Google Cloud's AI models into its creative apps, boosting content creation for businesses and professionals with tailored, scalable tools.
Adobe Firefly announces new AI tools for video, audio & images
Wed, 29th Oct 2025
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martech
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digital entertainment
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genai
Adobe Firefly unveils new AI tools including video editor, voiceover, and 4MP image generation to boost creative workflows in one platform.
Second Nature raises USD $22 million to boost AI sales training
Fri, 17th Oct 2025
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cx
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martech
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hcm
Second Nature has raised USD $22 million to expand its AI-driven sales training platform, helping businesses boost performance and reduce onboarding times.
MHP & Adobe partner to advance AI-powered customer journeys
Thu, 16th Oct 2025
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digital transformation
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cx
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martech
MHP and Adobe partner to enhance AI-driven, personalised customer journeys, combining consulting expertise with advanced digital solutions and platforms.
Adobe unveils LLM Optimizer to boost AI brand visibility
Wed, 15th Oct 2025
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martech
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erp
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genai
Adobe launches LLM Optimizer to help businesses boost brand visibility and track AI-driven traffic across chat services and browsers.
Adobe unveils Real-Time CDP updates to boost data insights & ROAS
Mon, 13th Oct 2025
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cx
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martech
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cdp
Adobe updates Real-Time CDP with new features for real-time campaign insights, Amazon integration, and easier collaboration, boosting privacy and ROAS.
Adobe launches AI agents to streamline B2B marketing journeys
Fri, 10th Oct 2025
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cx
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martech
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personalisation
Adobe launches AI agents within its B2B marketing tools to personalise interactions, streamline workflows, and speed up sales processes for businesses.
Adobe predicts US holiday online spend to hit USD $253.4 billion
Tue, 7th Oct 2025
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gaming
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martech
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smart home
Adobe forecasts US online holiday spending to reach a record USD $253.4 billion in 2025, up 5.3%, with mobile shopping and AI playing key roles.
Rob Tarkoff appointed CEO as Seismic enters next growth phase
Fri, 3rd Oct 2025
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cx
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martech
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oracle
Rob Tarkoff has been appointed CEO of Seismic, succeeding co-founder Doug Winter, as the company enters a new phase of growth and innovation.
Qualcomm to boost marketing with Adobe AI tools & GenStudio
Fri, 19th Sep 2025
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martech
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partner programmes
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supply chain
Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.
Adobe launches AI agents to automate customer experience tasks
Thu, 11th Sep 2025
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cx
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martech
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rpa
Adobe launches AI agents within its enterprise apps to automate and optimise customer experience tasks, boosting marketing and analytics efficiency for businesses.
Neo4j unveils Infinigraph to unify graph workloads at massive scale
Fri, 5th Sep 2025
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martech
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genai
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ai
Neo4j launches Infinigraph, a distributed graph system uniting operational and analytical workloads at over 100TB for real-time, large-scale data use.
Generative AI prompts rapid shift in online shopping habits
Mon, 25th Aug 2025
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data analytics
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martech
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genai
Generative AI use in online shopping surged 4,700% year-on-year in July 2025, reshaping consumer habits and boosting retail site engagement.
Generative AI fuels 4,700% rise in retail web traffic, Adobe finds
Fri, 22nd Aug 2025
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cx
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martech
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genai
Generative AI boosts US retail web traffic by 4,700% year-on-year as shoppers increasingly use AI tools for research and recommendations, Adobe reveals.
Adobe launches Acrobat Studio with AI, PDF tools
Wed, 20th Aug 2025
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encryption
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martech
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risk & compliance
Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
Phishing campaign uses fake Microsoft apps to bypass MFA
Tue, 19th Aug 2025
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hyperscale
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mfa
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cloud security
Proofpoint exposes phishing attacks using fake Microsoft apps to bypass MFA and hijack Microsoft 365 accounts, affecting thousands globally in 2025.
Adobe launches collaborative AI film project to empower creators
Fri, 1st Aug 2025
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martech
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ai
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visual effects
Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.
Adobe brings new AI tools & workflow upgrades to Photoshop
Wed, 30th Jul 2025
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martech
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ai
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social media
Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.