Global Stories

Amperity expands Australian operations with AWS rollout

Amperity adds Melbourne staff and launches in AWS Sydney and Melbourne to meet Australia's strict data residency demands.

By Joseph Gabriel Lagonsin • 3 min read • Last month

Data Protection

Amperity hires Bridget Perry as Chief Marketing Officer

Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.

By Sean Mitchell • 4 min read • Thu, 5th Mar 2026

Digital Transformation

Women in tech push for measurable change in AI and leadership

Women in tech say AI will entrench bias without diverse leadership, urging IWD to drive measurable change and equitable innovation.

By Bel Lloyd • 3 min read • Thu, 5th Mar 2026

Human Capital Management

How women leaders are shaping the future of work and AI

Women leaders are redefining work and AI, using curiosity, clarity and empathy to build fairer, more human-centred innovation.

By Susan Hill • 6 min read • Wed, 4th Mar 2026

Digital Transformation

International Women's Day 2026: Tech leaders urge the shattering of systemic barriers

On International Women's Day 2026, female tech leaders warn AI risks deepening bias unless women shape, lead and design the future.

By Bel Lloyd • 3 min read • Tue, 3rd Mar 2026

Data Protection

Amperity unveils tool to monetise first-party data

Amperity launches Audience Monetization, an AI-powered tool to package and sell permissioned first-party audiences to advertisers.

By Mark Tarre • 3 min read • Fri, 23rd Jan 2026

Digital Transformation

flydubai taps Amperity to drive data-led retail shift

flydubai partners with Amperity to unify passenger data and accelerate a shift to modern, Offer-Order-based airline retailing.

By Sean Mitchell • 3 min read • Tue, 20th Jan 2026

Customer Experience

Amperity unveils AI agent to build live customer journeys

Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.

By Mark Tarre • 4 min read • Wed, 14th Jan 2026

Data Analytics

Martech experts discuss future of customer data platforms, interoperability and AI

Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.

By Staff Writer • 7 min read • Thu, 18th Dec 2025

Digital Transformation

Amperity unveils AI tools to personalise airline, hotel stays

Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.

By Melania Watson • 4 min read • Thu, 18th Dec 2025

Data Analytics

How to unlock customer data success this Black Friday

This Black Friday, retailers are set to leverage AI and unified customer data to transform seasonal sales spikes into year-round competitive advantages.

By Billy Loizou • 5 min read • Fri, 21st Nov 2025

Customer Experience

Amperity introduces Real-Time Profiles for instant personalisation

Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.

By Sean Mitchell • 3 min read • Tue, 4th Nov 2025

Data Analytics

Australian retail media first links in-store sales to digital ads

Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.

By Sean Mitchell • 3 min read • Wed, 15th Oct 2025

Customer Experience

Seattle Seahawks unite fan data with Amperity for better engagement

Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.

By Melvin Hipolito • 3 min read • Fri, 19th Sep 2025

Data Analytics

Retailers face data hurdles as just 11% ready for full-scale AI

Just 11% of retailers are ready to fully scale AI tools, with data challenges limiting wider adoption despite 45% using AI weekly, says Amperity report.

By Melvin Hipolito • 4 min read • Thu, 7th Aug 2025

Data Analytics

The agentic AI revolution: Experts explain key business trends

Agentic AI is transforming business with smarter virtual assistants and personalised marketing, reshaping customer experience and operational workflows globally.

By Staff Writer • 6 min read • Wed, 6th Aug 2025

Stories from Other Regions

Data Analytics

Retailers warned: identity gaps blunt AI personalisation

Amperity warns identity gaps and flat budgets mean AI-led retail personalisation remains generic, missing high-intent moments for shoppers.

By Mark Tarre • 4 min read • Tue, 17th Mar 2026

Data Protection

Expert details the data 'gold' fuelling retail media

Australian retail media booms as brands race to turn fragmented customer data into 'gold' with unified, first-party identity and AI insight.

By Belinda Lloyd • 6 min read • Thu, 29th Jan 2026

Marketing Technologies

Retail media breakthrough in Australia: How Amperity, MixIn and Criteo cracked attribution

MixIn, Amperity and Criteo have launched Australia's first closed-loop retail media attribution, linking in-store sales to digital ads in just five weeks.

By Amperity • 5 min read • Tue, 2nd Dec 2025

Customer Experience

Brands overlook 'identity resolution gap' in AI-driven customer data era - expert warns

Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.

By Billy Loizou • 4 min read • Tue, 12th Aug 2025