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Data Strategy Stories - Page 5

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Advancing Analytics secures growth investment from Lead Edge
Data Analytics

Advancing Analytics secures growth investment from Lead Edge

The deal should help the European consultancy expand as demand grows for data analytics and AI advice across financial services and retail.

By Sean Mitchell • 4 min read • Wed, 17th Jun 2026
Data value chain seen as next step for enterprises
Data Analytics

Data value chain seen as next step for enterprises

Enterprises risk missing business gains unless data quality is managed continuously from source to decision, experts say.

By Edmund Ng • 6 min read • Tue, 16th Jun 2026
Proving personalisation works: Tooling, metrics, and the real role of AI
Customer Relationship Management

Proving personalisation works: Tooling, metrics, and the real role of AI

Brands need cleaner data and tighter measurement to prove personalisation boosts retention, revenue and viewer loyalty, not just clicks.

By Braze • 8 min read • Fri, 12th Jun 2026
What separates the personalisation leaders in media and entertainment?
Customer Relationship Management

What separates the personalisation leaders in media and entertainment?

Brands in media and entertainment are missing revenue because they cannot turn scattered engagement signals into coordinated, real-time personalisation.

By Braze • 7 min read • Fri, 12th Jun 2026
SEI appoints AI chiefs to speed up strategy & data
Digital Transformation

SEI appoints AI chiefs to speed up strategy & data

Pressure is mounting on financial firms to turn AI pilots into measurable results as SEI adds new leadership to its data overhaul.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 12th Jun 2026
Specsavers & Merkle cut UK query volume by 90%
Digital Transformation

Specsavers & Merkle cut UK query volume by 90%

The overhaul gives retailers a clearer online-offline customer view while saving Specsavers more than two weeks of engineering time in Britain.

By Regine Laguilles • 3 min read • Thu, 11th Jun 2026
Braze report says data beats AI for personalisation
Gaming

Braze report says data beats AI for personalisation

Media and entertainment groups risk wasted AI spend unless they first fix fragmented data and measurement, Braze's report says.

By Mark Tarre • 4 min read • Thu, 11th Jun 2026
Most German firms pilot AI, but few use it in core
Data Analytics

Most German firms pilot AI, but few use it in core

Legacy systems and skills shortages are slowing AI rollouts at large German companies, with only 19% putting it into core processes.

By Joseph Gabriel Lagonsin • 5 min read • Thu, 11th Jun 2026
Emergn launches AI advisory for measurable returns
Digital Transformation

Emergn launches AI advisory for measurable returns

Large firms are being pushed to prove AI returns after most enterprise pilots fail to deliver measurable investment gains.

By Sean Mitchell • 4 min read • Wed, 10th Jun 2026
Financial firms lag on AI-ready storage, study says
Hybrid Cloud

Financial firms lag on AI-ready storage, study says

Only 10% of banks and asset managers are prioritising AI-ready storage, leaving many to tackle compliance and rising data costs first.

By Karen Joy Bacudo • 4 min read • Wed, 10th Jun 2026
Australian retailers face delivery gap as costs rise
Data Analytics

Australian retailers face delivery gap as costs rise

Rising fees and longer free-shipping thresholds are widening the gap between what Australian shoppers want and what retailers promise at checkout.

By Joseph Gabriel Lagonsin • 5 min read • Wed, 10th Jun 2026
Financial firms prioritise data growth over AI-ready storage
Data Analytics

Financial firms prioritise data growth over AI-ready storage

Cost pressures are keeping banks focused on storage basics, with just 10% of firms ranking AI-ready platforms as a top priority.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 10th Jun 2026
Syniti wins Syensqo data overhaul deal after Solvay split
Digital Transformation

Syniti wins Syensqo data overhaul deal after Solvay split

The deal will help the chemicals group cut migration errors as it consolidates fragmented systems into a single SAP S/4HANA platform.

By Joseph Gabriel Lagonsin • 4 min read • Mon, 8th Jun 2026
Anthropic says Claude automates 95% of analytics queries
Data Analytics

Anthropic says Claude automates 95% of analytics queries

Routine analytics work is being shifted from data scientists as Anthropic says Claude now handles most queries with about 95% accuracy overall.

By Mark Tarre • 5 min read • Sat, 6th Jun 2026

Stories from Other Regions

Data Strategy stories

London firms lead AI adoption as regional gap widens
Digital Transformation

London firms lead AI adoption as regional gap widens

The capital's lead in AI use may widen Britain's productivity divide, with many regional firms lacking the data and cloud basics to scale.

By Mark Tarre • 4 min read • Tue, 9th Jun 2026
Loyalty leaders discuss: The biggest gap between what APAC consumers expect and what brands are delivering
Customer Relationship Management

Loyalty leaders discuss: The biggest gap between what APAC consumers expect and what brands are delivering

APAC retailers are losing margin as clunky loyalty systems fail to meet demand for real-time, personalised offers and easier redemption.

By Aaron Crowe • 5 min read • Tue, 9th Jun 2026
Melbourne council adopts Databricks for AI data platform
Smart Cities

Melbourne council adopts Databricks for AI data platform

Manual data wrangling at the City of Melbourne is being replaced by a single AI platform supporting more than 700 datasets and 40 use cases.

By Sofiah Nichole Salivio • 3 min read • Fri, 5th Jun 2026