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FIFA World Cup Stories - Page 3

American Stories

FIFA World Cup stories

World Cup viewership led by casual US fans, study finds
Marketing Technologies

World Cup viewership led by casual US fans, study finds

Most US viewers expected to tune in for the FIFA World Cup are casual fans, a survey suggests, widening advertisers' reach.

By Sofiah Nichole Salivio • 4 min read • Fri, 17th Apr 2026

Global Stories

FIFA World Cup stories

KnowBe4 warns of World Cup scam surge ahead of 2026
Data Protection

KnowBe4 warns of World Cup scam surge ahead of 2026

Fans risk losing money and personal data as scammers exploit demand for World Cup tickets, travel bookings and visa details.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 22nd May 2026
Samsung launches interactive, connected 2026 TV range
Internet of Things

Samsung launches interactive, connected 2026 TV range

Kiwi football fans will get stadium-style sound and smarter home control as the new line-up adds AI Football Mode Pro and Vision AI.

By David Shilovsky • 5 min read • Wed, 20th May 2026
World Cup may become proving ground for AI betting fraud
Data Protection

World Cup may become proving ground for AI betting fraud

AI scraping could distort live betting markets during the World Cup, raising fraud risks for bookmakers and ordinary punters alike.

By Sean Mitchell • 4 min read • Fri, 15th May 2026
Granicus launches destinations cloud for tourism bodies
Customer Relationship Management

Granicus launches destinations cloud for tourism bodies

The new platform aims to help tourism bodies prove community impact and justify investment as pressure grows to balance visitors with residents.

By Sean Mitchell • 4 min read • Thu, 14th May 2026
World IP Day: Why IP is the backbone of sporting brands' success
Gaming

World IP Day: Why IP is the backbone of sporting brands' success

Lapsed marks, imprecise registrations and unresolved NFT disputes are exposing sports brands to costly legal fights and lost exclusivity.

By Aparna Watal • 6 min read • Fri, 24th Apr 2026
One-third of FIFA World Cup partners lack email protection
Gaming

One-third of FIFA World Cup partners lack email protection

Fans face a higher risk of phishing as most FIFA World Cup 2026 partners still lack the strict email checks that block spoofed messages.

By Mark Tarre • 4 min read • Thu, 23rd Apr 2026
Google updates Media CDN for live streaming at scale
Network Infrastructure

Google updates Media CDN for live streaming at scale

Broadcasters can now cut latency and costs during major live events as Google expands regional capacity and adds new monitoring tools.

By Sean Mitchell • 4 min read • Thu, 23rd Apr 2026
World Cup ad spend at risk from campaign data flaws
Gaming

World Cup ad spend at risk from campaign data flaws

Poor campaign naming could leave advertisers blind on performance, with as much as USD $3.9 billion in World Cup ad spend at risk.

By Sofiah Nichole Salivio • 3 min read • Fri, 10th Apr 2026
World Cup guide warns banks of scams & trafficking
Data Analytics

World Cup guide warns banks of scams & trafficking

Banks are being urged to watch for fraud and exploitation patterns as the 2026 World Cup is expected to fuel risky cross-border payments.

By Kaleah Salmon • 4 min read • Fri, 10th Apr 2026

Stories from Other Regions

FIFA World Cup stories

Apollo3D urges pubs to use virtual tours for World Cup
Data Analytics

Apollo3D urges pubs to use virtual tours for World Cup

Rising costs are pushing pubs to sharpen online booking pitches, with virtual tours seen as a way to win World Cup match-day trade.

By Sofiah Nichole Salivio • 4 min read • Fri, 15th May 2026
Nexxen sees fragmented Australian viewing for 2026 World Cup
Streaming

Nexxen sees fragmented Australian viewing for 2026 World Cup

Advertisers face a more split World Cup audience in Australia, with 31% expected to switch between TV and BVOD during matches.

By Sean Mitchell • 4 min read • Tue, 12th May 2026
Singapore World Cup viewing shifts to more screens
Marketing Technologies

Singapore World Cup viewing shifts to more screens

Advertisers face a more fragmented audience, as 2026 FIFA World Cup viewing in Singapore is set to split across mobile, laptops and TV.

By Sean Mitchell • 3 min read • Fri, 8th May 2026
Ticombo warns fans on World Cup ticket fraud risks
Social Media

Ticombo warns fans on World Cup ticket fraud risks

Higher World Cup ticket demand is pushing up resale prices and exposing Canadian fans to fraud on unverified online channels.

By Joseph Gabriel Lagonsin • 3 min read • Thu, 16th Apr 2026
Lexar blends AFA football tie-up with India expo push
Storage

Lexar blends AFA football tie-up with India expo push

Lexar will showcase AFA-branded storage at Convergence India 2026, tying Argentina's football fame to India's booming data demand.

By Sean Mitchell • 4 min read • Thu, 19th Mar 2026
Lexar to unveil Argentina-themed storage at India expo
Storage

Lexar to unveil Argentina-themed storage at India expo

Lexar will debut Argentina football-themed storage at Convergence India 2026, previewing new AFA portable SSDs for fans and creators.

By Sofiah Nichole Salivio • 3 min read • Thu, 19th Mar 2026
World Cup to spark UK spending surge & second screens
Gaming

World Cup to spark UK spending surge & second screens

World Cup set to kick off UK spending spree as fans splash out on home viewing gear and juggle matches with shopping on second screens.

By Sofiah Nichole Salivio • 4 min read • Wed, 18th Mar 2026