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OpenAI stories

Left Field Labs launches tool to track AI brand views
Customer Experience

Left Field Labs launches tool to track AI brand views

Brands may be judged by AI assistants before customers ever reach them, as the new tool spotlights mismatches between messaging and model replies.

By Joseph Gabriel Lagonsin • 4 min read • Last week
ChatSee warns of AI failures beyond hallucinations
Risk & Compliance

ChatSee warns of AI failures beyond hallucinations

Execution and escalation breakdowns now outnumber hallucinations in enterprise AI failures, according to more than 10,000 observed incidents.

By Mark Tarre • 4 min read • Last week
Backbase banking AI beats GPT-4.1 in live deployment
Fintech

Backbase banking AI beats GPT-4.1 in live deployment

In a seven-month test, the specialist model answered more banking queries than GPT-4.1 while refusing uncertain prompts less often than expected.

By Karen Joy Bacudo • 4 min read • Last week

Global Stories

OpenAI stories

OpenAI cuts GPT-5.6 prices in push for wider access
Data centers

OpenAI cuts GPT-5.6 prices in push for wider access

Lower costs and faster serving aim to make advanced AI more affordable for businesses and users, while boosting OpenAI's margins.

By Mark Tarre • 5 min read • 6 days ago
AI voices beat humans on emotion in Askable benchmark
Artificial Intelligence

AI voices beat humans on emotion in Askable benchmark

Listeners preferred emotion and clarity over human likeness, with Google's Gemini 3.1 Flash Voice ranking ahead of a real recording.

By Sean Mitchell • 4 min read • 6 days ago
EPAM joins OpenAI partner network for enterprise AI
Digital Transformation

EPAM joins OpenAI partner network for enterprise AI

The tie-up could speed enterprise AI adoption as firms shift from pilots to secure, regulated deployments across core operations.

By Joseph Gabriel Lagonsin • 4 min read • 6 days ago
Reco named OpenAI Select Partner amid AI security concerns
Software-as-a-Service

Reco named OpenAI Select Partner amid AI security concerns

Enterprise security teams face fresh oversight burdens as Reco joins OpenAI's partner network to monitor agent access and permissions.

By Joseph Gabriel Lagonsin • 4 min read • Last week
Pattern adds ChatGPT ads to its marketing platform
Marketing Technologies

Pattern adds ChatGPT ads to its marketing platform

Brands will be able to buy placements in ChatGPT through Pattern, as shopping discovery moves from search engines towards AI tools.

By Joseph Gabriel Lagonsin • 4 min read • Last week
OpenAI cuts GPT-5.6 API prices & adds faster Sol mode
Digital Transformation

OpenAI cuts GPT-5.6 API prices & adds faster Sol mode

Businesses could see lower AI operating costs as OpenAI slashes GPT-5.6 Luna pricing and adds a faster premium mode for Sol.

By Mark Tarre • 4 min read • Last week
AI assistants reshape Black Friday shopping choices
Data Analytics

AI assistants reshape Black Friday shopping choices

Retailers risk missing Black Friday shoppers as AI tools increasingly narrow product choices before customers reach a website.

By Mark Tarre • 7 min read • Last week
Fortinet lifts full-year revenue guidance after strong Q2
Data Protection

Fortinet lifts full-year revenue guidance after strong Q2

Stronger demand for its network security tools sent quarterly revenue up 26 per cent and prompted a higher full-year outlook for the cybersecurity group.

By Karen Joy Bacudo • 4 min read • Last week
KnowBe4 backs Open Secure AI Alliance for AI defence
Security Operations Centres

KnowBe4 backs Open Secure AI Alliance for AI defence

KnowBe4 has backed the Open Secure AI Alliance, arguing AI security depends on governing agent behaviour as well as models.

By Mark Tarre • 4 min read • Last week
OpenAI finds ChatGPT shifting tasks across job roles
Data Analytics

OpenAI finds ChatGPT shifting tasks across job roles

OpenAI's data suggests smaller firms may be feeling the biggest change, as staff use ChatGPT to handle tasks once passed to other teams.

By Sean Mitchell • 4 min read • Last week

Stories from Other Regions

OpenAI stories

StackAdapt launches Ivy Studio AI hub for marketers
Marketing Technologies

StackAdapt launches Ivy Studio AI hub for marketers

Marketers can now set campaign goals in one place as StackAdapt adds AI agents to its ad platform for planning, reporting and execution.

By Mark Tarre • 4 min read • Last week
Media companies advised to ink AI licensing deals - or risk mass scraping
Digital Transformation

Media companies advised to ink AI licensing deals - or risk mass scraping

Australian publishers face a fresh revenue squeeze unless paid licensing agreements are struck with AI firms using journalism to train their LLMs.

By David Shilovsky • 5 min read • Last week
Revolut partners OpenAI to add ChatGPT Go to plans
Software-as-a-Service

Revolut partners OpenAI to add ChatGPT Go to plans

Millions of Revolut customers will get OpenAI's ChatGPT Go free for up to a year, as the fintech bundles AI into its paid plans.

By Mark Tarre • 4 min read • Last week
OpenAI launches ChatGPT for researchers in Australia
Data Protection

OpenAI launches ChatGPT for researchers in Australia

Free access to ChatGPT will reach 10,000 Australian researchers first, as OpenAI targets science and maths work at universities.

By Sean Mitchell • 4 min read • Last week