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Social Media stories
Perion debuts Outmax AI agent to optimise TikTok ads
Today
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martech
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ai
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marketing
Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.
Syndigo buys Taggstar to boost real-time retail messaging
Today
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devops
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digital transformation
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cx
Syndigo has snapped up Taggstar, folding its real-time social proof messaging into a wider product data cloud for retailers and brands.
BYRDLI, Tahnee Cook launch live LA travel booking push
Today
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e-commerce
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social media
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olympic games
BYRDLI and creator Tahnee Cook launch a live LA itinerary campaign, letting followers book her real-time stays, experiences and hotel deals.
Adobe adds conversational AI tools to Photoshop, Firefly
Today
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martech
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rpa
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erp
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
Bitdefender unmasks global Meta investment scam ads
Yesterday
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phishing
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martech
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physical security
Bitdefender exposes 26,000 Meta ads in 25 countries pushing fake investment schemes, impersonating banks, media and public figures.
Survey finds sharp rise in online abuse of US women
Yesterday
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data protection
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data privacy
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ai
Online abuse of US women has surged, with over a quarter reporting harassment and LGBTQ+ and non-white women facing the highest risks.
Women tech leaders urge structural change on IWD
Yesterday
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ransomware
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digital transformation
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application security
Women tech leaders mark IWD by demanding structural change on trust, mentorship and pay, warning UK firms lose GBP £2bn-£3.5bn a year.
AI startup Mega raises USD $11.5m to rival ad agencies
Yesterday
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saas
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data analytics
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martech
AI startup Mega raises USD $11.5m to expand its automated marketing platform, pitching a software alternative to traditional ad agencies.
Taboola predicts five trends reshaping travel marketing
2 days ago
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data protection
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cx
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
Deskpro brings cloud & VPC help desks to AWS shopfront
Last week
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uc
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data protection
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private cloud
Deskpro launches cloud and VPC help desk on AWS Marketplace, giving organisations flexible hosting, AI options and streamlined procurement.
Global Day of Unplugging pushes brands to cut noise
Last week
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data protection
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cx
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martech
Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.
Meta removes nearly 6m scam ads after DSA reports
Last week
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martech
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facebook
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instagram
Meta took down nearly 6m scam ads in 2025 after alerts from Lithuanian watchdog Debunk.org under the EU's Digital Services Act system.
New BS ISO 21800 aims to simplify online contracts
Last week
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digital transformation
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e-commerce
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social media
New BS ISO 21800 standard aims to cut fine print and make online contracts clearer for consumers across booming UK digital markets.
Israel-Iran conflict exploited in fresh email scam wave
Last week
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phishing
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physical security
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email security
Scammers hijack Israel-Iran war headlines for classic advance-fee email cons, security researchers warn, urging users not to respond.
Google AI more negative than ChatGPT for brand reputation
Last week
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cx
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martech
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
Building in public: Why women entrepreneurs need visibility as much as capital
Last week
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social media
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iwd
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opinion
Women founders are closing the start-up gap, but with VC still lagging, visibility and public storytelling are now vital growth capital.
One in four US women face rising tide of online abuse
Last week
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data protection
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breach prevention
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data privacy
More than one in four US women report online abuse, with LGBTQ+ and non-white women hardest hit amid rising fears over data-fuelled harassment.
Creating a bridge between STEM and tech
Last week
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digital transformation
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hcm
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ai
Bridging schools and tech careers with inclusive training and language could speed women's path into engineering and shape fairer AI.
OpenID Foundation urges standards for digital estates
Last week
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storage
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data protection
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crypto
OpenID Foundation warns that fragmented rules for managing digital estates after death demand global standards before AI deepfakes escalate risks.
Beyond the metrics: Honoring women for who they are
Last week
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hcm
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social media
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iwd
This International Women's Day, a call to honour women's humanity over metrics, rejecting perfectionism as the price of being valued.