SecurityBrief US - Technology news for CISOs & cybersecurity decision-makers

Customer Loyalty stories - Page 2

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Circles.Life launches Zerofy card with instant cashback

Last month
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crypto
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fintech
Circles.Life rolls out Zerofy Cashback Card in Singapore, touting instant, uncapped rewards on global spend via Airwallex and Visa.
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Qualtrics unveils AI tools to fix customer issues fast

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digital transformation
Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.
Geoff

Trust as a measurable asset for CMOs in the age of AI

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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
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Upgrade advantage: Future-proofing for partners, MSPs and MSSPs

Last month
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firewalls
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network security
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SonicWall's future-proof firewalls help partners cut rip-and-replace, boost security and lock in long-term customer loyalty.
Greg brown

From complexity to clarity: Why eCommerce needs clean customer data

Last month
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data protection
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digital transformation
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cx
In eCommerce, clean verified customer address data is now essential to cut costs, stop fraud and keep shoppers loyal worldwide.
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Qualtrics named Leader in Gartner Voice of Customer

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Qualtrics named Leader in Gartner Voice of the Customer report, topping rivals for execution and vision as AI reshapes CX platforms.
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Zendesk to acquire Forethought in agentic AI expansion

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digital transformation
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cx
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martech
Zendesk to buy AI agent platform Forethought in its biggest deal in nearly 20 years, betting on self-improving automation in customer service.
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Zendesk to buy Forethought in agentic AI expansion drive

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uc
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digital transformation
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Zendesk moves to buy Forethought, betting on agentic AI agents to resolve most customer issues autonomously across platforms and channels.
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AI is key to smarter shelves in the UK retail stores

Last month
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data analytics
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digital transformation
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cx
AI‑driven planograms, AR tools and image recognition are reshaping UK store shelves, cutting costly stock gaps and boosting loyalty.
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Trust, transformation and the women leading modern client partnerships

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digital transformation
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Women in client leadership are quietly transforming creative-tech partnerships, aligning innovation with trust, governance and measurable growth.
Maureenplowman

From listening to leading: Why the best customer strategies close the loop

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ai
In a world of inbox overload, winning customer strategies turn feedback into visible action, proving listening must lead to trust.
Bridget

Amperity hires Bridget Perry as Chief Marketing Officer

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data protection
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.
Anthony woods

Grafana: Turning data chaos into developer efficiency and CFO savings

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siem
Grafana leans on AI-powered observability and Adaptive Telemetry to sharpen developer insight while slashing cloud bills by up to 50%.
Dansurtees

Retailers brace for AI search and complex deal discovery

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digital transformation
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martech
As shoppers turn to AI search and influencers to hunt deals, retailers race to unify promotions or risk confusion, margin hits and lost loyalty.
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Respect through results: Breaking through male-dominated construction with no-code tech

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crm
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devops
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digital transformation
A tech leader swaps a NASDAQ-100 post for Florida construction, using no-code tools to tame chaos and boost profits by 28%.
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Connected packaging becomes boardroom imperative in 2026

Fri, 27th Feb 2026
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manufacturing
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data analytics
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digital transformation
Connected packaging sheds its fad status as record executive backing, rising budgets and compliance pressures push it firmly into the boardroom.
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Google & Klaviyo deepen AI pact for agentic commerce

Thu, 26th Feb 2026
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crm
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digital transformation
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cx
Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.
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Retailers face USD $796bn in losses from returns, shrink

Sat, 21st Feb 2026
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data analytics
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digital transformation
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cx
Retailers risk USD $796bn in losses from returns and shrink in 2025, with omnichannel gaps fuelling preventable fraud and abuse.
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Firms race to counter fast-evolving AI-driven fraud

Fri, 20th Feb 2026
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data analytics
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digital transformation
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fintech
Half of fraud chiefs say fast-changing, AI-powered scams are outpacing their defences, forcing a shift to real-time, adaptive protection.
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KnowBe4 appoints Kelly Morgan as Chief Customer Officer

Fri, 20th Feb 2026
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cloud security
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phishing
KnowBe4 appoints former DocuSign executive Kelly Morgan as chief customer officer to steer global client strategy amid rising AI security risks.